During autumn 2004 the founders of LR International sold 49% of the company to the investement company Apax Partners. They have their head-office in London, and severeal offices around the world. In February this year, Apax Partners bought an additional 26% from the founders, and now control 75% of LR.

Apax Partners make money by buying companies they think will grow, and sell them to others for a higher price.

They hired a new CEO, Nigel Mould, to develop LR International. Mould changed the name of the company to LR Health & Beauty Systems.

On the board of the company we find Christian Näther, working at the Apax Münich-office. He has the ultimate resonsibility for the well being of LR.

What once was an entreprenuerial company, is today run by pure financial motives, in order to be able to sell the comapny at a higher price. There were no other motives for Apex to buy LR International.

That also explain why LR/Apax does not accept any form of criticism from its distributors: we are seen as troublemakers, ruining their chances to get a higher price when they want to sell the company.

Nigel Mould has himself shares in LR, which among other things may motivate lowering the distributors bonuses, in order to enrich himself more when he sells his shares.

Contactinfo:
J.Abend@LRWorld.com / www.LRworld.com
christian.naether@apax.de / www.apax.com/en/team/christian-nather.html